{"id":3537,"date":"2025-06-07T23:36:38","date_gmt":"2025-06-07T15:36:38","guid":{"rendered":"https:\/\/sbus.hsu.edu.hk\/?post_type=biography&#038;p=3537"},"modified":"2025-08-19T10:57:40","modified_gmt":"2025-08-19T02:57:40","slug":"dr-karen-yeung","status":"publish","type":"biography","link":"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/","title":{"rendered":"Dr Karen YEUNG"},"content":{"rendered":"\n<p>Dr. Yeung is a Senior Lecturer at The Hang Seng University of Hong Kong with extensive experience in teaching undergraduate and postgraduate programmes. She specializes in delivering courses such as Marketing Management, Marketing Research,\u00a0Principles of Marketing, and Introduction to Business. Her research focuses on social media and consumer ethics, examining emerging trends and their implications for marketing strategies.<br><\/p>\n","protected":false},"featured_media":3538,"template":"","meta":{"_acf_changed":true},"biography-group":[134,142],"class_list":["post-3537","biography","type-biography","status-publish","has-post-thumbnail","hentry","biography-group-faculty","biography-group-department-of-marketing-faculty"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dr Karen YEUNG - School of Business - The Hang Seng University of Hong Kong<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dr Karen YEUNG - School of Business - The Hang Seng University of Hong Kong\" \/>\n<meta property=\"og:description\" content=\"Dr. Yeung is a Senior Lecturer at The Hang Seng Univers [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/\" \/>\n<meta property=\"og:site_name\" content=\"School of Business - The Hang Seng University of Hong Kong\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sbus.hsuhk.edu.hk\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-19T02:57:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/06\/MKT-Dr-YEUNG-Kwan-Yu-Karen_4-e1749310589757.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 \u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/\",\"url\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/\",\"name\":\"Dr Karen YEUNG - School of Business - The Hang Seng University of Hong Kong\",\"isPartOf\":{\"@id\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/06\/MKT-Dr-YEUNG-Kwan-Yu-Karen_4-e1749310589757.jpg\",\"datePublished\":\"2025-06-07T15:36:38+00:00\",\"dateModified\":\"2025-08-19T02:57:40+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/#breadcrumb\"},\"inLanguage\":\"zh-Hans\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-Hans\",\"@id\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/#primaryimage\",\"url\":\"https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/06\/MKT-Dr-YEUNG-Kwan-Yu-Karen_4-e1749310589757.jpg\",\"contentUrl\":\"https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/06\/MKT-Dr-YEUNG-Kwan-Yu-Karen_4-e1749310589757.jpg\",\"width\":1440,\"height\":1920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/dr-karen-yeung\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u9996\u9875\",\"item\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u4e2a\u4eba\u7b80\u4ecb\",\"item\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"\u6559\u5b66\u4eba\u5458\",\"item\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/biography-group\/faculty\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Dr Karen YEUNG\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/#website\",\"url\":\"https:\/\/sbus.hsu.edu.hk\/zh-hans\/\",\"name\":\"School of Business - The Hang Seng University of Hong Kong\",\"description\":\"Global thinkers. 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