{"id":19304,"date":"2022-08-31T12:58:00","date_gmt":"2022-08-31T04:58:00","guid":{"rendered":"https:\/\/sbus.hsu.edu.hk\/news\/sharing-of-research-findings-at-international-conferences-2021-22\/"},"modified":"2026-01-20T15:21:06","modified_gmt":"2026-01-20T07:21:06","slug":"sharing-of-research-findings-at-international-conferences-2021-22","status":"publish","type":"post","link":"https:\/\/sbus.hsu.edu.hk\/zh-hans\/news\/sharing-of-research-findings-at-international-conferences-2021-22\/","title":{"rendered":"Sharing of Research Findings at International Conferences 2021\/22"},"content":{"rendered":"\n<p>\uff08\u53ea\u63d0\u4f9b\u82f1\u6587\u7248\u672c\uff09<br\/><br\/>In the academic year 2021\/22, despite the pandemic, our members have been dedicated to their research work and shared their research findings at international conferences and workshops, including<\/p>\n\n<p>Conferences<\/p>\n\n<p>Dr Haksin CHAN, Dr Kevin ZENG and Dr Morgan YANG: \u201cManaging buyer-generated reviews on multi-sided platforms: A co-creation perspective,\u201d Australian &amp; New Zealand Marketing Academy (ANZMAC) Conference [Virtual].<\/p>\n\n<p>Dr Fanny CHAN: \u201cThe role of visual-spatial properties in Chinese brand name recognition and perception,\u201d International Conference on Management, Economics and Finance (ICMEF) at Zurich, Switzerland, July 2022.<\/p>\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/07\/image-2-1-1024x683.jpg\" alt=\"\" class=\"wp-image-6146\" srcset=\"https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/07\/image-2-1-1024x683.jpg 1024w, https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/07\/image-2-1-300x200.jpg 300w, https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/07\/image-2-1-768x512.jpg 768w, https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/07\/image-2-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p>Dr Man Lai CHEUNG: \u201cUnderstanding individual participation in NGOs\u2019 time banking,\u201d Australian &amp; New Zealand Marketing Academy (ANZMAC) Conference [Virtual].<\/p>\n\n<p>Dr Thomas LEUNG: \u201cEconomic power and political influence: Sources of conflict between the U.S. and China and how do they affect the global status of Hong Kong as a financial hub in the Asia-Pacific region?\u201d, Academy of International Business Asia Pacific Regional Conference, December 2021 [Virtual].<\/p>\n\n<p>Dr Tingting XIE: \u201cGovernance-based view of corporate brand equity: An empirical study of long lifespan firms,\u201d The British Academy of Management 2021 Conference: Recovering from Covid: Responsible Management and Reshaping the Economy [Virtual].<\/p>\n\n<p>Workshop<\/p>\n\n<p>Dr Fanny CHAN: \u201cCo-Branding Recall: How consumers\u2019 short- and long-term memory and recognition of co-branding in TV programs is affected differently by familiarity and product category,\u201d featured speaker for the Advertising Research Foundation (ARF), JAR Insights Studio, 4<sup>th<\/sup>\u00a0May 2022.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"768\" height=\"433\" src=\"https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/07\/B7961463-B060-48AC-BD03-19BC286B5FC5-1-768x433-2.jpeg\" alt=\"\" class=\"wp-image-6149\" srcset=\"https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/07\/B7961463-B060-48AC-BD03-19BC286B5FC5-1-768x433-2.jpeg 768w, https:\/\/sbus.hsu.edu.hk\/wp-content\/uploads\/2025\/07\/B7961463-B060-48AC-BD03-19BC286B5FC5-1-768x433-2-300x169.jpeg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uff08\u53ea\u63d0\u4f9b\u82f1\u6587\u7248\u672c\uff09 In the academic year 2021\/22, despite the pan [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12817,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[197,297],"tags":[],"news-year":[311],"class_list":["post-19304","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-department-of-marketing","news-year-311"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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