Dr Chan’s primary research interests are in word-of-mouth communication, services marketing, and cross-cultural consumer behavior. His work has appeared in leading journals in the fields of marketing (e.g., Journal of Consumer Psychology, Journal of Consumer Research, Journal of International Marketing) and hospitality (e.g., International Journal of Hospitality Management, Tourism Management). He has been awarded 10 RGC grants totaling over HK$5 million (as PI, Co-PI, and Co-I) and has also received several applied research grants worth over HK$3 million in total. On the practical side, Dr Chan has consulted for public companies and non-profit organizations, and has conducted executive training in Hong Kong and the United States. He has co-led a government-commissioned campaign to gauge and promote healthy eating in Hong Kong. He is currently an Independent Non-Executive Director of a listed company in Hong Kong. Dr Chan was educated in Hong Kong (BBA, CUHK) and the United States (MBA, PhD, Wisconsin). Prior to joining HSUHK, Dr Chan served many years in the CUHK business school, teaching marketing courses at the undergraduate, master’s, and PhD levels.