Level 6
PUTONGHUA
FULL-TIME: 1 YEAR
PART-TIME: 2 YEARS
FULL-TIME
PART-TIME
Programme Objectives
The Programme is meticulously designed to prepare future business leaders for the dynamic demands of both global and regional markets. With a comprehensive curriculum that combines academic rigor with practical insights, the Programme aims to enhance the professional capabilities of its graduates. By employing the Harvard Action Learning Approach as the pedagogical guiding principle, it equips students with a robust understanding of business management and strategies within both Chinese and international contexts. Additionally, the Programme emphasises the importance of ethical leadership and corporate responsibility, aligning business practices with environmental, social, and governance (ESG) principles, and fostering proficiency in digital transformation and data analytics. Integrating management theories and promoting inclusive workplace practices, the Programme strengthens students’ abilities to manage diverse teams effectively. Furthermore, it aims to cultivate critical and innovative thinking skills that empower students to solve complex business challenges efficiently.
Programme Intended Learning Outcomes
- Critically evaluate business strategies and propose viable recommendations for enhancing sustainable development and the competitive advantages of businesses;
- Engage in ethical reasoning and sustainability principles to business management, showing commitment to corporate social responsibility;
- Utilise advanced technological tools and data analytics to optimise business strategies and operations;
- Demonstrate competence in applying management theories to real-world scenarios, especially across diverse and inclusive norms and practices;
- Apply critical, analytical, and innovative thinking to assess business management and operations, especially in Chinese-speaking environments.
Academic Structure
Modules
Financial Accounting and Reporting
Economics and Finance for Managers
Organisational Behaviour
Marketing Management
Strategic Management in a Global Context
AI, Data Analytics, and Robotics in Business
Modules
Strategic Brand Management
Entrepreneurship and Innovation
Wisdom of I-Ching in Business Context
ESG Strategies and Business Sustainability
Corporate Finance and Governance
Finance and Financial Technology (FinTech)
Digital Marketing and Social Media Strategies
Management as a Liberal Art
Advanced-Level Management Theories and Skills
Management Accounting for Decision Making
Module
Capstone Project and Seminar Series
Optional
Chinese Language Enhancement
English Language Enhancement
Information of Qualifications Framework (QF)
Master of Business Administration (in Chinese) is recognized under the Qualifications Framework (QF).
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Area of Study (QR)
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