商学院深信，真正的学习不应仅局限于传统课堂。我们精心设计全方位学习体验，以培养你的学术能力，同时促进个人及专业成长。我们的课程架构旨在让你掌握所需技能、知识及思维模式，帮助你在瞬息万变的全球商业环境中蓬勃发展。
你的学习体验不仅限于课本与课堂；我们致力营造鼓励批判性思考、创造力及协作的学习环境。通过案例研究、模拟演练和真实项目等体验式学习机会，你将获得实用知识与经验，并培养运用理论概念应对复杂商业挑战的能力。
学生成就
我们为学生的成就深感自豪。无论是在知名案例比赛中获奖，还是创办创新企业，我们的学生始终展现卓越才华、专注态度与企业家精神。探索他们的励志故事，了解我们营造的环境如何支持他们屡创佳绩。
Eight BBA-MKT students from The Hang Seng University of Hong Kong participated in the CTF Life U-Talent Summer Case Competition, where they applied their business knowledge to analyse client profiles, assess risks, and develop tailored insurance solutions.
Among the participating teams from local universities, Stephanie Ki and her team achieved outstanding success by winning the Championship and receiving HK$5,000 in cash vouchers. In addition, Harry Yeung, Angus Kwok, Charlotte Chan, and Grace Wong delivered excellent performances and won the 2nd Runner-Up with their respective team.
The Department of Marketing warmly congratulates Stephanie, Harry, Angus, Charlotte, Grace, and all participating students on their remarkable achievements and for representing HSUHK with excellence.
校友故事
探索香港恒生大学商学院校友的励志旅程！从创业者到行业领袖，他们的故事展现了毕业生如何以香港恒生大学的教育为根基，开拓专属自己的多元发展路径。了解他们的成功历程，从中获取职业发展的宝贵启示。让我们为你的未来注入启发！
My exchange semester in Switzerland was a truly life-changing experience. As my first time living in Europe without my family, I had to step out of my comfort zone and learn to take care of myself. I faced completely new challenges every day, from cooking for myself and managing daily chores, to figuring out how to pay rent at the post office. This newfound independence also meant navigating solo travel in unfamiliar places and staying adaptable when dealing with frequent transport strikes across Europe. Between my exchange and summer travels, I explored 11 different countries, 9 of which were brand new to me. Embracing these obstacles has broadened my global perspective immensely. I am so grateful for this invaluable opportunity provided by my BBA-GB studies at HSUHK, as it has greatly contributed to my personal growth.