[Department of Marketing] CEO Talk – Global Marketing Strategy for LEE KUM KEE
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CEO Talk – Global Marketing Strategy for LEE KUM KEE
The Department of Marketing has invited Dr. Pedro Yu, the Managing Director of North Asia & Pacific at Lee Kum Kee (International) Trading Ltd to share the intricacies of global marketing strategies with industry professionals on 19 October 2023.
The event also provided a valuable networking platform, allowing participants to connect with professionals from various sectors.
We hope the sharing from Dr. Yu will inspire attendees with in-depth understanding towards global strategy with practical examples from his own experience.
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