Symposium – “The Bright Side and Dark Side of Consumer Ethics” Successfully Held
- Written by candyng
- Published in Marketing News
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The Department of Marketing, along with Research Institute for Business, hosted an international symposium on “The Bright Side and Dark Side of Consumer Ethics” on 8-9 June 2017. After President Simon Ho kicked off the Symposium in the morning of 8 June, eight distinguished local and international speakers (including Professor Judy Zaichkowsky from Simon Fraser University, Professor Ian Phau from Curtin University, and Professor Fue Zeng from Wuhan University) took turns to present their research on various aspects of consumer ethics.
With the support of Executive Development Centre, the afternoon of 9 June featured senior executives and seasoned entrepreneurs from a wide range of industries (including communications, retailing, catering, banking, IT, media, and environmental protection) in three practitioner-sharing sessions. Symposium participants benefited from inspiring presentations, networked with scholars and practitioners in different fields, and exchanged new ideas and good practices. Asia Pacific Journal of Marketing and Logistics (APJML) has extended a call for papers related to the Symposium theme to be published in a 2018 special issue. The two-day event was well-attended by over a hundred international and local scholars, senior executives, and HSMC staff and students.
Souvenir presentation to Professor Michael Hui from The Chinese University of Hong Kong by Dr Lawrence Lo, Chair of Organizing Committee.
Professor Ian Phau from Curtin University shared his research on “The Art and Ethics of Counterfeiting”.
Souvenir presentation to Professor Fue Zeng from Wuhan University by Dr Lawrence Lo, Chair of Organizing Committee.
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