Cherry Leung
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Cherry Leung wrote a new post, CEO Talk – OpenRice 開飯喇！ 8 months ago
市場學系請到香港最具規模的餐廳指南及食評搜尋器 ── OpenRice的 CTO & CEO Mr. Joe Yau 來恒大分享OpenRice的經營模式以及近年的數碼轉型。講座有逾80位同學參與，反應熱烈。
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Cherry Leung wrote a new post, CEO Talk: Let’s OpenRice! The Digital Transformation of F&B 8 months ago
On 21 March 2024, Mr. Joe YAU, the CEO and CTO of OpenRice, Hong Kong’s largest restaurant guide and food review search engine, delivered a talk on OpenRice’s business model and the recent digital transformation i […]
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Cherry Leung wrote a new post, 市場學系 x 百佳 「創意共創」工作坊及比賽 9 months ago
恒生大學與百佳合作舉行「創意共創」工作坊及比賽，由市場學系邀請及指導學生發揮創意思維，為百佳最新品牌新角色設計行銷策略及提供創新行銷點子，同時增強同學與商界合作的實戰經驗。
30 名恒大學生組成七組隊伍參與，他們聽取有關百佳最新品牌新角色的背景及誕生理念後，須於兩個小時內應用課堂上所學到的市場學知識，包括廣告與綜合營銷傳播、品牌管理、消費者行為和服務營銷等，商討及匯報合適的行銷策略，並由恒生大學及百佳管理層組成的評判 […]
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Cherry Leung wrote a new post, PARKnSHOP X HSUHK MKT Idea Co-creation Programme 9 months ago
The Department of Marketing and PARKnSHOP co-organised an Idea Co-creation Programme which encouraged students to use their creativity and apply the knowledge learnt in the classroom to real-world […]
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Cherry Leung wrote a new post, 曾璧山(崇蘭)中學學生到訪恒大 9 months, 3 weeks ago
2024年2月1日，約一百名來自曾璧山(崇蘭)中學的中五學生到訪恒大，市場學系接待他們遊覽校園，並讓他們了解大學生活及市場學課程。活動期間，學生們非常投入，更踴躍參與問答遊戲。
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Cherry Leung wrote a new post, Campus visit by Tsang Pik Shan (Sung Lan) Secondary School 9 months, 3 weeks ago
On 1 February 2024, the Department of Marketing hosted a group of 100 form five students from the Tsang Pik Shan (Sung Lan) Secondary School for a half-day visit.
The TPSSS students were given a tour of the […]
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Cherry Leung wrote a new post, 瑞士交流生於亞太區美容展實習 1 year ago
來自瑞士的交流生Gabriella獲得在亞太區美容展中實習的機會，她協助瑞典護膚品牌Bigelius籌備展覽及向客戶宣傳產品。 Gabriella認為這是一次充實愉快的學習經歷，鼓勵同學把握恒大為學生提供的學習機會。
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Cherry Leung wrote a new post, International exchange student assisted at the Cosmoprof Asia expo 1 year ago
Gabriella, an international exchange student from Switzerland studying at the Hang Seng University of Hong Kong, had the opportunity to support Bigelius, a Swedish skincare brand, at the Cosmoprof Asia […]
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Cherry Leung wrote a new post, 22-23師友計劃閉幕禮暨慶祝聚餐 1 year ago
22-23 師友計劃閉幕禮於2023年11月10日舉行，當晚的慶祝聚餐氣氛熱鬧，校友和學生相談甚歡。現在於騰訊集團任行銷經理的校友Jimmy Man，以及於Neuron Sport任經理的校友Jay Lam在活動上分享其工作經驗和心得，讓師弟妹了解市場行銷業概況。
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Cherry Leung wrote a new post, Alumni Mentorship Programme Closing Ceremony with Celebration Dinner 22-23 1 year ago
Alumni Mentorship Programme 22/23 concluded at a closing ceremony held on 10th November 2023. A celebration dinner was arranged where mentors and mentees had a great time mingling with each other.
During the […]
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Cherry Leung wrote a new post, 色彩分析與形象建立分享會 1 year ago
市場學系於2023年11月2日舉辦色彩分析與形象建立分享會，請得恒大協理副校長(校園發展服務)兼認可形象顧問楊如虹女士跟學生們講解如何找出和自己相襯的顏色，並分享有關衣著打扮的知識。
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Cherry Leung wrote a new post, Marketing Yourself — Colour Analysis and Image Building 1 year ago
A talk on colour analysis and image building was held on 2nd November 2023. The esteemed guest speaker, Ms. Antonia Yeung, Associate Vice-President (Development and Campus Services) of HSUHK, is not only an […]
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Cherry Leung wrote a new post, CEO Talk: 廣告業業內人士分享 1 year, 1 month ago
2023年10月5日，市場學系請來We Glow的創辦人兼總經理江慧筠小姐到校分享廣告創作經驗和分析多個傑出廣告個案。當天參與者眾多，不少學生來自市場學系。
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Cherry Leung wrote a new post, CEO Talk: A behind-the-scenes look into the advertising industry 1 year, 1 month ago
On 5th October 2023, the Department of Marketing was delighted to host Ms. Florence Kong, the founder and Managing Director of We Glow Agency, for an engaging presentation on the art of advertising production. […]
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Cherry Leung wrote a new post, 多元、公平與共融 講座 1 year, 1 month ago
市場學系和教與學發展中心於2023年10月4日合辦「多元、公平與共融 講座」，請來美寶蓮、歐萊雅和怡中航空服務的代表分享其公司如何達到多元、公平和共融。當天有近百名師生參與，反應熱烈。
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Cherry Leung wrote a new post, Diversity, Equity & Inclusion in Practice (Seminar) 1 year, 1 month ago
On 4 October 2023, close to 100 students and staff attended a seminar on the topic of Diversity Equity and Inclusion. The event provided attendees with real life examples and practical applications from L’Oreal […]
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Cherry Leung wrote a new post, 導師分享暨師友計劃閉幕活動 1 year, 2 months ago
市場學系舉辦的師友計劃21/22在11月25日的閉幕活動上完滿收結。當天請來了導師Crystal Lai和Stephanie Tsang作分享，希望在計劃結束前再給予同學一些啟發和鼓勵。
Crystal Lai在開展皮革手工生意的同時，兼職教授鋼琴， […]
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Cherry Leung wrote a new post, Alumni Sharing Cum Mentorship Program Closing Ceremony 1 year, 2 months ago
The Mentorship Program 21/22 launched by the Department of Marketing has reaped abundant positive feedback from both mentors and mentees, despite being in its first year of operation. On 25 November, a full stop […]
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Cherry Leung wrote a new post, 本系學生出席「2023 HKMA/ViuTV及Now TV傑出市場策劃獎」研討會 獲益良多 1 year, 2 months ago
本系學生於2023年9月5日參加了「2023 HKMA/ViuTV及Now TV傑出市場策劃獎」研討會。在活動上，一眾營銷業精英分享了品牌的成功故事和商業案例，讓與會者了解市場營銷策略在現實生活中的應用。這次活動對學生來說是一次寶貴的學習經歷，本系將繼續鼓勵同學積極參與校外的學習活動，努力裝備自己。
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Cherry Leung wrote a new post, MKT Students Gain Practical Marketing Knowledge at HKMA/ViuTV & Now TV Awards for Marketing Excellence 2023 – Award Seminar 1 year, 2 months ago
A group of BBA-MKT students attended the prestigious “HKMA/ViuTV & Now TV Awards for Marketing Excellence 2023” award seminar on September 5, 2023. This event proved to be an invaluable experience, providing the […]
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