The School of Business recently participated in the 30th China International Education Exhibition Tour (CIEET 2025), held in Shanghai on 19 April 2025. It is organized by the Chinese Service Center for Scholarly Exchange (CSCSE), serves cross-border scholarly exchange, and promotes international cooperation with higher educational institutions. Dr. Fanny Chan, the Head of the Department of Marketing, and the school team joined onsite to interact with visitors and share how our graduate programs are designed to address real-world challenges and build future professionals. These exchanges helped students better understand how SBS graduate programs can support their academic goals and career aspirations in a global context.…
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The Department of Marketing has organized the featuring Microfilm Competition. define CLEAN, a Hong Kong-based green technology start-up that specialises in the development and production of safe and affordable powdered personal and household cleaners and disinfectants. The event provided students with a valuable opportunity to apply their marketing knowledge and skills to real-word challenges. A total of 24 teams participated with great enthusiasm. The challenge allowed students to unleash their creativity in developing integrated marketing communication campaigns that would effectively promote the social enterprise and its environmentally sustainable cleaning products. At the award presentation ceremony, Dr. Fanny CHAN, the Head…
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D751, 7/F,
School of Business
Lee Quo Wei Academic Building, Yuen Campus,
The Hang Seng University of Hong Kong,
Hang Shin Link, Siu Lek Yuen, Shatin,
New Territories